Join a supportive community of entrepreneurs and experts to get the support you need to launch, grow and scale your business.
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Join a supportive community of entrepreneurs and experts to get the support you need to launch, grow and scale your business.
Applications are now open!
Cause Related Marketing with Hatch Enterprise can strengthen brand reputation and sales by sending a strong message to your customers and stakeholders about your commitment to equal opportunity. Our broad target audience means we’re well positioned to offer tailored campaigns whilst making significant social impact, together.
In today’s conscious consumer landscape, partnering with Hatch Enterprise delivers more than just positive publicity—it creates meaningful connections with customers who increasingly base their purchasing decisions on brand values. By supporting underrepresented entrepreneurs through our programmes, your brand demonstrates authentic commitment to addressing systemic barriers in entrepreneurship.
The entrepreneurs we support—including women, ethnic minorities, disabled founders, and young people—possess tremendous talent and innovative ideas but often lack the opportunities needed to succeed. Through tailored cause related marketing initiatives, your brand can play a vital role in levelling the playing field while connecting with socially conscious consumers who increasingly expect businesses to stand for positive change.
Being a mentor on the Hatch programme has had a significant impact on my own growth and development over the last year. I’ve learnt about commercial challenges faced by a new business in the current market and worked closely with my mentee to problem solve for these.
Lisa Ardley-Price,
Global Co-Chair of
NatWest Gender Network
Cause Related Marketing (CRM) is a strategic collaboration between a charitable organisation and a business, creating mutual benefits for both parties. When you engage in CRM with Hatch, a portion of your sales or a set donation supports underrepresented entrepreneurs who face systemic barriers in the business world.
New boutique M&A firm Pura Advisory have partnered with Hatch, committing to donate 2.5% of their annual revenue to our charitable mission.
Dedicate a portion of product or service sales to support Hatch's work with underrepresented entrepreneurs—whether through a specially designed collaborative product, curated selection from your existing range, or limited-edition partnership offering.
Invite customers to round up their purchases at checkout, creating an easy way for them to contribute to positive change.
Commit to a regular financial contribution based on annual profits or a fixed amount to support Hatch's programmes.
Double the impact of customer donations through matched giving campaigns, encouraging greater participation.
We know that great partnerships are built on shared values, mutual respect, and a joint commitment to making a difference. When you choose Cause Related Marketing with Hatch Enterprise, you’re not just supporting a charity—you’re investing in a movement to create a fairer business landscape while strengthening your brand’s position in an increasingly values-driven marketplace.
Our decade of experience supporting underrepresented entrepreneurs gives us unique insights into creating campaigns that deliver measurable impact for both our partners and the communities we serve. Whether you’re looking to deepen customer loyalty, enhance your brand reputation, or engage employees in meaningful social action, our collaborative approach ensures your campaign aligns perfectly with your business objectives while creating genuine social change.
£2mn
of money secured by founders during a Hatch programme last year
83%
of founders said their organisations focused on one or more of the United Nations’ Sustainable Development Goals (SDGs)
We partner with brands that care about equity, inclusion and entrepreneurship - together we go further, faster.
Our partnerships deliver measurable results that we track diligently, including increased social media engagement, stronger brand affinity, and tangible social impact metrics like the number of entrepreneurs supported and funds raised. We provide regular reporting on these metrics to demonstrate the real-world difference our collaboration makes.
We bring emotional connection, life-changing stories, and socially conscious audiences, while you bring reach, visibility and product alignment.
Together, we create powerful narratives that resonate with your audience and drive lasting connection, transforming everyday transactions into meaningful contributions toward a more equitable business landscape.
Whether it's a simple product tie-in or a full-scale campaign, we co-create something that fits your brand and resource levels.
Our flexible approach means we can scale partnerships up or down depending on your capacity: From light touch engagement with round-up donations and simple storytelling content, to medium-level involvement featuring employee fundraising initiatives and founder stories, all the way to full integration with high-visibility campaigns across multiple channels and comprehensive press coverage.
A successful CRM partnership for impact
Our three-year Cause Related Marketing initiative with Glossier successfully combined sales with social impact through their Glossier Goods campaign. Glossier used its reach to amplify Hatch’s mission, resulting in more than 20 pieces of media coverage.
Glossier’s partnership with Hatch brought the brand significant engagement opportunities with their stakeholders and the media through hosting a dedicated breakfast event to launch the partnership. The event brought together industry leaders, entrepreneurs, and stakeholders to publicly magnify Glossier’s commitment to social impact and CSR.
We know that consumers are increasingly aligning themselves with brands dedicated to social causes, and the Glossier Goods campaign receives yearly anticipation from loyal consumers. For Glossier, there was no financial investment to be made and ample positive publicity for the brand gained. Meanwhile, the initiative raised more than £40,000 for Hatch, providing critical unrestricted funding to further our mission of fostering diverse and sustainable businesses.
The success of the Glossier partnership highlights a potential avenue for effective, co-beneficial CRM.
to support diverse entrepreneurs.
including British Vogue, Glamour UK, Grazia and Metro.
for social responsibility.
Partnering with Hatch through Cause Related Marketing creates a powerful cycle of positive outcomes for your business. By aligning with our mission to support underrepresented entrepreneurs, you’ll experience benefits that strengthen both your bottom line and brand reputation in today’s socially conscious marketplace.
Supporting underrepresented entrepreneurs demonstrates your commitment to social mobility and a fairer economy. This authentic social purpose builds credibility with consumers who increasingly expect brands to stand for more than profit. With consumers expressing greater trust in socially responsible companies, your partnership with Hatch positions your brand as a genuine force for good.
90%
Impact Marketing Hub
When customers connect emotionally with your social mission, they’re more likely to choose your brand repeatedly. By sharing the stories of entrepreneurs you support through Hatch, you create meaningful touchpoints that transform transactions into participation in positive change. This emotional connection drives deeper brand loyalty, with 90% of global consumers willing to switch to brands supporting causes they care about.
55%
Big Give
Your team members can engage directly with Hatch entrepreneurs through mentoring and skill-sharing opportunities, creating purpose beyond the day-to-day. This meaningful engagement boosts workplace satisfaction and helps attract and retain top talent.
70%
Deloitte
As your reputation for social impact grows, so does your competitive advantage. Purpose-driven brands outperform the market, particularly with younger demographics who represent your future customer base. By aligning with Hatch, you’re not just supporting today’s entrepreneurs—you’re positioning your brand for long-term growth in an increasingly values-driven economy.
90%
Percentage of global consumers who would switch to a similar product if it supported a cause they care about.
Big Give
Your partnership with Hatch extends far beyond business benefits, creating meaningful change for underrepresented entrepreneurs and society as a whole. Through Cause Related Marketing, you’re helping build a more equitable business landscape where talent—not background—determines success.
83%
of founders last year said their organisations focused on one or more of the United Nations’ Sustainable Development Goals (SDGs)
What makes Hatch so exciting and unique is the variety of entrepreneurs we support. Our founders go on to play an important role in developing and improving the social and economic fabric of their community.
Collaborate with Hatch to meet your goals and engage your employees in volunteering with impactful businesses:
Deryl Thatcher,
Head of Corporate Partnerships
deryl.t@hatchenterprise.org