Starting and Running Lean
We support entrepreneurs from South London who want to start, grow or scale their enterprises.
Our definition of a start-up comes from Eric Ries (The Lean Start-up), who frames them as “experiments”. This approach enables us to support the learning that comes with starting and growing a business.
We encourage and emphasise the Lean Methodology because it suits the needs of our entrepreneurs.
The Lean Start-up builds on three fundamental concepts:
- Build: Drastically shorten each phase of the product development cycle and gain feedback from customers.
- Measure: Use the feedback from customers (collected for each product and in each product development cycle) using both qualitative (exploratory/ opinion based) and quantitative (data based) techniques.
- Learn: Take action based upon your research and implement it into the next product development cycle using actionable metrics.
Learn more about the Lean Methodology: